Marrying effortless simplicity and functionality, MENU interiors have a clear-cut philosophy and purpose; ‘to enrich modern living through designs that provide superior comfort and high functionality.’ Since 1978, the Scandinavian brand has brought the skills of top designers and artists from around the world together to produce clean, contemporary and minimalistic furniture, lighting and accessories. Having evolved into a globally recognised brand in the design and lifestyle sectors, the sense of calm created through minimalist lines and natural tones has become synonymous with MENU and all that they create.
Raw, rustic and clean-cut – MENU embodies the core of Scandi design. Using a predominantly earthy tone throughout their collections, various hints of colour such as a blood orange or mustard yellow creep their way into the designs to add a unique touch to the otherwise neutral palette. Cleverly simple, the core of MENU’s philosophy is modern design built to last, and that’s exactly what they manage to achieve with every single product.
As the brand says themselves, ‘to make sure our portfolio continues to anticipate needs and offer useful, beautiful solutions, we partner with contemporary talents in our native Scandinavia and around the world. At the same time, our collection is also growing to include more legacy designers: masters whose work has stood the test of time and serves as a reminder of what it means to be a modern classic.’
Their latest move to a new, hybrid space in the heart of Copenhagen, called The Audo, creates ‘a renewed sense of belonging shaped by the spirit of collaboration.’ The space blurs the lines between home and work to unite business, design and community under one innovative roof. As MENU CEO Danny Feltmann Espersen says, ‘The Audo is an experiential, sensorial residence where products from the world’s premium design brands will engage in dialogue’. Reflecting MENU’s founding philosophy, namely that of collaborative spirit, The Audo is an incredible step for the Scandinavian brand – we can’t wait to see what’s next on the MENU.